Indian start-up ShareChat is eager-eyed to fill the vacuum left by TikTok ban

27 September 2020

India’s ban of the popular short-video sharing app TikTok has left a vacuum that local start-ups are keen to fill. One of those start-ups is ShareChat, a Twitter-backed Indian social media platform that caters to users in 15 regional languages. Citing national security concerns, New Delhi announced the ban on TikTok, which is owned by Beijing-based ByteDance, in late June. Just days later, ShareChat launched its own short-video platform, Moj.

SINGAPORE — India’s ban of the popular short-video sharing app TikTok has left a vacuum that local start-ups are moving in to fill.

One of those start-ups is ShareChat, a Twitter-backed Indian social media platform that caters to users in 15 regional languages.

Citing national security concerns, New Delhi announced the ban on TikTok, which is owned by Beijing-based ByteDance, in late June. Just days later, ShareChat launched its own short-video platform, Moj.

“We’ve been very, very opportunistic because we figured that this is a large vacuum, it’s a large opportunity of short-video market, and therefore, we launched on that product,” Ankush Sachdeva, co-founder and CEO of ShareChat, said on CNBC’s “Street Signs Asia” on Monday.

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