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Decoding the secrets of viral content for brands

Here are some strategies brands can adopt for viral success.

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4/3/2024

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Why snackable content is an essential tool for marketers: A definitive guide to ace it.

Here are some tips to help marketers ace their snackable content campaigns by using short-form videos right.

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3/4/2024

Ready To Start Advertising On ShareChat Ads?

An effectively targeted and well-executed digital marketing strategy can help you reach your potential customers in the shortest span of time. ShareChat has a robust AI-Powered content engine that enables people to form meaningful connections across Bharat. Leverage the power of ShareChat Ads’ exceptional targeting capabilities, so you can advertise your products to the people who matter the most to your business.

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Acing brand equity in regional markets: Why your brand needs a custom language-first approach

‘Namaste’ and a ‘Namoshkar’ are both greetings in Hindi and Bengali languages. They mean the same thing but would be ill-fitting if added to a sentence of another language. To build brand equity in regional markets, brands must incorporate regional nuances and context in their marketing strategy to establish long-lasting consumer relationships.

1/31/2024

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Is your brand's short-form video strategy 2024 ready?

India loves to scroll through short-form videos. Users spend an average of half an hour every day consuming and creating short-form videos. However, brands have yet to tap into the full potential of short-form videos.

1/22/2024

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Decoding India’s love for all things brands

Indian consumers favour brand websites for direct purchases, driven by choice, authenticity, and loyalty. This trend, steering towards a $100 billion e-commerce market, prompts brands to prioritize regional languages and innovative ads. Marketers employ strategies like Hashtag Challenges and creator communities for engaging interactions.

12/7/2023

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