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With over 325 Mn+ active users on ShareChat and Moj, you can grow your gaming app at a faster pace by marketing to Bharat. Drive higher app installs, target engaged gamers and increase your game’s revenue.

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Tier 2 & Tier 3 Cities of Bharat - Rising Penetration Of Online Gaming

In the recent years, several gaming companies have shifted their focus from urban India, and are now leaning towards the market potential among the vernacular sections of the country. Desperate attempts are now being made to reap the hidden benefits of the tier 2 and tier 3 sections of the country.*1

ShareChat & Moj- 80% Users From Tier II & Tier III Cities

ShareChat and Moj are India’s leading social media and short-video apps. Over 80% of our user base is from Tier II, and Tier III cities. We are uniquely positioned to target the Bharat audience as we have over 40 crore language-first users across metro cities, urban cities, and semi-urban and rural regions of India.

Bharat - Driving The Growth For The Online Gaming Industry

According to a joint report submitted by AC Neilsen and the Indian Federation of Sports Gaming (IFSG), there were close to 10 crore Indians playing the fantasy sports league in 2019. This craze for online gaming isn’t limited to urban cities alone, but a vast majority come from Tier 2 and Tier 3 cities as well.

Connect With The Online Gamers Of Bharat With ShareChat Ads

75% User base of ShareChat are Millennials & Gen-Z and over 87% of our users belong to the Tier 2 & Tier 3 sections of Bharat... which means, your gaming platform has the opportunity to turn a vast segment of Bharat users into loyal customers.

Ad Formats Designed For The Gaming Sector

Make use of ShareChat’s custom ad formats to target audiences across Bharat. Turn visitors into loyal customers and drive sales.

Native In-Feed Ads

Attract users with customised native in-feed ads to reach your target audience and to generate leads.

Grow Your Business By Advertising Your Gaming App To Bharat.

The accelerated smartphone penetration in the Tier 2 and Tier 3 cities of India, combined with the reduced telecom tariff and mobile internet data prices, a vast majority of users from smaller towns can now afford online gaming. Digital gaming companies have now realised the changing trend, and are thus reaching out to the semi-urban millennials and gen-z users.

Bharat Users Boost App Installations for Ludo supreme Gold

Ludo supreme Gold reached out to ShareChat to target the youth of Bharat. Their main goal was to increase app installations and user registrations. The campaign was launched in over 7 states of India and resulted in 1 Lakh+ App Installs, with a CVR of 4.29%.

Rummy Culture Penetrates Into The Southern Market With Regional Content

Rummy Culture approached ShareChat to educate the southern users about their brand. The main objective was to establish contact with the tier 2 and tier 3 audience of Bharat and to crack into the southern market. The campaign was launched for a duration of 15 days, resulting in over 10 Lakh views.

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Resources To Help Build Your Brand

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Khiladi Adda On ShareChat's Self-Serve Ads Platform

Khiladi Adda reduced its Cost-Per-Registration (CPR) rate by 30% with ShareChat Ads

Sources:

*1 Data Source- TechMirror

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Build & Grow Your Gaming Platform. Monetize Your Games With ShareChat Ads.