Increasing internet penetration, even in the remote corners of the country, combined with growing adoption of smartphones is fuelling the growth of India's e-commerce market. E-commerce brands looking to tap into the untapped potential of Bharat need to pay close attention to social media as it is one of the top influencers in the buying decisions of Bharat. Social commerce, or selling products directly on social media, is projected to grow up to US$ 50 Billion in terms of GMV by 2025. ShareChat enables a holistic ecosystem for e-commerce brands to create awareness, generate traction and drive brand recall through a combination of impact and media solutions.